
bill russell city edition | BOSTON CELTICS

the film
moments






the story
Bill Russell City Edition
"Paying homage to a true champion and the Gold Standard of what it means to be a Celtic ☘️"
Nash Pictures partnered with the Boston Celtics to produce, direct and edit the Bill Russell City Edition commercial campaign. The campaign focused on the limited edition release Bill Russell inspired City Edition jersey. This project was shot, edited and delivered in two weeks. With all jersey release projects, the most complex part is filming the jersey in outside notable environments without anyone getting a sneak peak of the jersey. The campaign included one 60s web commercial, one 30s broadcast commercial, social cut-downs and stills. Nash Pictures won an Emmy Award (NE) for this project.

the team
Creative & Production: Nash Pictures
Director/EP: Clifford Nash
DP/EP: Griffin Nash
Editor: Trevor MacKinnon
Color & Mix: Nash Pictures
Set PA: Malcolm Higgins
behind the scenes



















