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bill russell city edition | BOSTON CELTICS

Full-Service Boston Video Production: Commercial & Documentary Video Director Team

the film

moments

Full-Service Boston Video Production: Commercial & Documentary Video Director Team
Full-Service Boston Video Production: Commercial & Documentary Video Director Team
Full-Service Boston Video Production: Commercial & Documentary Video Director Team
Full-Service Boston Video Production: Commercial & Documentary Video Director Team
Full-Service Boston Video Production: Commercial & Documentary Video Director Team
Full-Service Boston Video Production: Commercial & Documentary Video Director Team

the story

Bill Russell City Edition

"Paying homage to a true champion and the Gold Standard of what it means to be a Celtic ☘️"

Nash Pictures partnered with the Boston Celtics to produce, direct and edit the Bill Russell City Edition commercial campaign. The campaign focused on the limited edition release Bill Russell inspired City Edition jersey.  This project was shot, edited and delivered in two weeks. With all jersey release projects, the most complex part is filming the jersey in outside notable environments without anyone getting a sneak peak of the jersey. The campaign included one 60s web commercial, one 30s broadcast commercial, social cut-downs and stills.  Nash Pictures won an Emmy Award (NE) for this project.

Full-Service Boston Video Production: Commercial & Documentary Video Director Team

the team

Creative & Production: Nash Pictures

Director/EP: Clifford Nash

DP/EP: Griffin Nash

Editor: Trevor MacKinnon

Color & Mix: Nash Pictures

Set PA: Malcolm Higgins

behind the scenes

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